As Twitter celebrates its 5th birthday, it’s interesting to think about how social technologies have given rise to new opportunities for brands, organisations, athletes and individuals. In the relatively new field…
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David Fuller
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For over 10 years, we have been applying what we know about digital marketing. We’ve done it for start-ups, we’ve done it for large sports rights holders and we’ve done it…
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The 2nd Edition of the DARK BLUE BOOK, the Who’s Who of Yacht Racing and the sport of sailing directory has received a great response from the industry since its launch in May.…
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It’s fashionable to write these – ‘5 tips that will replace years of business experience and distal everything you need to know into less than 500 words’ – type blogs. They…
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The Sportbusiness New Media conference was held in Manchester on Wednesday. I was invited to speak on a panel entitled “Opportunities and Threats of Social Media.” The questions asked of the…
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Pilote Media, publishers of Yachtsponsorship.com and the DARK BLUE BOOK will be in attendance at the 2009 World Yacht Racing Forum in Monaco, to be held at the Grimaldi Forum on…