As a sports marketing agency, we get a lot of sponsorship proposals sent to us. The quality of those proposals differs immensely – from a few lines begging for money to…
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Pilote Media CEO, David Fuller will be involved with 2 panels at the upcoming World Yacht Racing Forum in Estoril, Portugal. The annual sailing business conference runs for two days and…
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At the beginning of this year, I wrote a piece about the opportunities for PR companies to embrace SEO and deliver their clients better results. Since then, very few PR companies…
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Who would have thought that well managed, clean-cut sportsmen like Tiger Woods would ever pose a risk to the brand equity of companies who have spent years creating and building loyalty?…
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Pilote Media is in the process of relaunching the popular yacht racing business website – yachtsponsorship.com as yachtracing.biz. The rebranding is designed to make people aware of the wide variety of…
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Despite the fact that NASCAR sponsorship began in the 1950’s and the series is one of the foremost commercial sporting entities in the world, some people are only now waking up…