What (Who) do you sponsor? It’s an interesting question for a brand who is looking to engage a marketing leader like a fractional CMO. The answer to that question says a…
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motorsport
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After a couple of weeks away, we are back with another edition of THE PILOTE PODCAST. I’m David Fuller and this week, Cory Smith and I will talk about the arrival…
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Some sports have a problem with being seen as elitist. The sport of yacht racing is being rebranded as sailing to appeal to a wider audience and even the oldest sporting…
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As a sports marketing agency, we get a lot of sponsorship proposals sent to us. The quality of those proposals differs immensely – from a few lines begging for money to…