Browsing Tag

sponsorship

  • Pilote Podcast - Designing for Growth - Sports Business
    Marketing Podcast

    EP 36 – Designing for Growth

    In this episode of the Pilote Podcast – Cory Smith and David Fuller discuss the big business that is global sport and think about the concept of ‘Growth Design’. Plus what…

  • Sponsor the fan customer
    Marketing

    Sponsor the Customer

    “Sponsor the fan.” A useful sponsorship strategy or a slogan that needs to be re-addressed in a post-pandemic world of omnichannel properties? Is it just semantics? Is FAN understood shorthand for…

  • High Net Worth Sport
    Comment

    The Benefits of High Net Worth Sport

    Some sports have a problem with being seen as elitist. The sport of yacht racing is being rebranded as sailing to appeal to a wider audience and even the oldest sporting…

  • Comment

    3 Sponsorship Proposal Tips.

    As a sports marketing agency, we get a lot of sponsorship proposals sent to us. The quality of those proposals differs immensely – from a few lines begging for money to…

  • News

    Pilote Media at World Yacht Racing Forum

    Pilote Media CEO, David Fuller will be involved with 2 panels at the upcoming World Yacht Racing Forum in Estoril, Portugal. The annual sailing business conference runs for two days and…